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Harrods Estates...
It goes without saying that Harrods is one of the most prestigious brands in the country, so when we were asked to produce a direct mail campaign for their estates arm of the company it had to position them correctly in the market show they were a cut above other agents in the area.
A mailing piece was created with a very sophisticated luxurious feel, and a concise message, using exquisite photos of London properties recently sold. These mailing pieces were then fulfilled into the highest quality envelopes and sent to properties in the central London area worth over £1million to acquire sales instructions.